Connect with a
premium audience.

Share your story.

Highly
engaged and
interested.

Distinct quality
awareness.

Strong purchasing power.

Get in touch with our business
travelers and premium leisure
customers on board.

Get in touch with our business travelers and premium leisure customers on board.

Passengers across the Lufthansa Group network represent highly valuable audiences with strong purchasing power and above-average brand affinity.

As decision-makers, frequent travelers and premium consumers, they demonstrate high interest in luxury, lifestyle and consumer goods categories.

An audience defined by international mobility, quality awareness and purchasing intent.

Reach your premium
audience fleetwide now.

Reach your premium audience fleetwide now.

Through authenticated access and fleetwide connectivity, brands can engage passengers in relevant moments throughout the journey.

Multiple digital touchpoints create repeated interactions in an exclusive, high-attention environment – enabling impactful communication at scale.

Connect with 135 million passengers.

With 135 million passengers per year and a fleet of approximately 850 passenger aircraft, Lufthansa Group offers a first-class advertising environment with millions of visual contacts.

Gain a premium audience

Lufthansa Group passengers combine high purchasing power with a strong affinity for premium products and services.

High purchasing power and aboveaverage income.

Focused and demanding decision-makers.

Highly interested
in premium and
luxury segemnts.

This creates an ideal environment for luxury, lifestyle and consumer brands seeking quality-driven audiences with international reach.

All fleetwide advertising options at a glance.

Lufthansa Group
Media Guide

Lufthansa
Media Guide

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Media Guide

Austrian Airlines
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Brussels Airlines
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Coming soon!

Edelweiss Air
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Get in touch with us.

Lufthansa Group Media takes off – and marks a new era of advertising in a premium environment.
Just send us a message if you want to collaborate.